Product Analytics Tools: Top 5 2020 (Expert Guide)

According to McKinsey, data-driven organizations are 23 times more likely to acquire customers. They also are six times as likely to retain customers, and 19 times as likely to be profitable as a result. In order to be data-driven, one has to carefully consider the product analytics tools he is using. However, there are so many vendors on the market…

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5 UX Ideation Tactics To Enhance Your Design

You’re likely familiar with the principle of GIGO, standing for garbage in, garbage out. It applies in so many circumstances. A sculptor working from bad clay, for example, will always be limited in what they can achieve — and the same can be said of a UX designer trying to construct their designs from weak concepts. Done well, the design…

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Top Analytics SDKs 2020 (Pricing Included)

Here’s the truth:  There’s not a single successful app on the app store that didn’t invest in a powerful SDK stack. Analytics SDKs, in particular, will help you to determine how people use your app. They enable you to find out which features are being used how much every day and help to identify how newly shipped features perform. If…

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6 Cognitive Psychology Tips for UX Designers

Whether you work on a finance app, an eCommerce platform, or a blog for your acquaintance, User Experience (UX) design principles matter for today’s audience. According to published statistics, 88% of users are less likely to return to a website after a bad user experience. Additionally, only 55% of companies conduct any form of UX testing, leaving a lot of…

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How to Enhance UX Branding with Personalized Content

Everyone wishes to have a strong brand – one that keeps satisfied customers returning long after their first interaction; A brand that promotes experiences that not only meet, but exceed, the expectations of users.  However, not everyone realizes that such a brand is the result of tireless work and ingenuity. Not everyone appreciates the importance of the UX design process…

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