Mobile UX Trends for 2020 that You Can’t Miss
October 21, 2019 by Annemarie BufeIt's the same spiel every year. Trends come and go, especially in the fast-moving mobile market. But it's useful to know what's coming up to stay ahead of the game. 2019 is almost over and it's time to cast a cautious glance onto which trends are coming up for 2020 and beyond. I’ve done a lot of research and today…
Mobile Marketing: Advantages and Disadvantages
October 7, 2019 by Jonas KurzwegHere's the uncomfortable truth about mobile apps: Building a great app is not enough.If you have a good idea, the competition is already close behind or even ahead of you.As a mobile app professional, you are constantly fighting against low traction and therefore low revenue. Image SourceThere is a lot of money to be made in the mobile app market.…
Speaking From Experience – The CEO’s Guide To UX
September 26, 2019 by Milosz KrasińskiAs a CEO, you’ll already know that your business begins and ends with the customer, or user. Not to be confused with customer loyalty, the term ‘user experience’ embraces the relationship between customer and brand and is based on a wide range of factors. As the name suggests, user experience is all about a customer’s perception of your brand -…
Best of Product Management: Advice, Mindset & Roadmaps
September 5, 2019 by Annemarie BufeIn the last curated list we’ve summarized a list of articles about the topic “Product Management and Communication”. This week we’ve again read and summarized the newest, most interesting and most relevant articles for Product Managers. 5 Pieces of Terrible Advice That New Product Managers Get Everybody has to start somewhere. As a new product manager, you ask experienced Product…
Mastering Digital Product Roadmaps
August 30, 2019 by Annemarie BufeHave you ever planned a vacation trip? A company party? A meeting? You’ve probably written down where you have to be, at what time, and which deadlines you have to keep. A roadmap helps you to find your way from your current to your goal status. What is a digital product roadmap? A digital product roadmap is a plan that…