UX is crucial for the success of an app, which is why we’ve decided to review two competing companies that rely heavily on their apps: Gorillas and Flink. Gorillas & Flink For those not familiar with them, these are two q-commerce companies based in Berlin. Quick commerce is the next evolutionary step in e-commerce and delivery: Customers place...

June 2, 2021 by Ángela Gómez Sánchez

LinkedIn User Onboarding Flow LinkedIn — a professional social network — has a 740+ million user base from over 200 countries. The LinkedIn app has a consistent user onboarding flow across different devices, meaning that regardless of whichever mobile device you choose to use, you have the same user experience. When you download the LinkedIn app...

February 22, 2021 by Jonas Kurzweg

LinkedIn Onboarding Example The LinkedIn app follows a progressive multistep onboarding. Take notice: You can skip all the steps in the LinkedIn onboarding. This helps to convert indecisive users later on, once they’re ready for the commitment. LinkedIn gives new users the option to skip all the onboarding steps. Download FREE ebook - How to...

January 25, 2021 by Annemarie Bufe

During the last weeks I’ve published different articles about what onboarding is, how you can design it and why you should think user-centric. Now I want to take a closer look at the successfully designed onboarding flow of Evernote. Evernote uses a combination of all three types of onboarding I’ve explained in the article “How not to lose users...

March 1, 2020 by Annemarie Bufe

Benefit-oriented: Explaining the core value Take in mind that your users have downloaded your app to solve a problem. The first screen of your onboarding process should explain what kind of problem your app solves and what the users can expect from your app. It doesn’t explicitly explain how to use the app. This can be the point where you...

February 5, 2020 by Annemarie Bufe

Are you happy with the onboarding of your app? Yes? No? Maybe? Whatever the answer is, you should listen to what David Jones has to say about the topic. Here is why: David has founded three start-ups in his lifetime, his first one exited with over 1B Australian Dollars earlier this year. His latest company, Pointzi, seeks to improve the...

November 16, 2019 by Jonas Kurzweg

1. Explain Benefits Comprehensively Unlike Facebook, Google or Twitter, be comprehensive in articulating how your product will make user lives better.Companies like Twitter and Facebook can afford to have a minimal homepage without much information. However, for most, thoroughly explaining improvements is crucial to helping your key users...

August 16, 2019 by UXCam

At UXCam, we are helping companies to improve app user experiences on millions of devices every day. Through this journey, we came to understand: Onboarding matters. Onboarding is: The first point of contact with your new users. The process which makes your users familiar with your app. The chance to activate your users. The first impression...

February 4, 2019 by Annemarie Bufe