Future Calling – The shape of phones to come

Chances are, you’re reading this article on your phone.  You were probably directed to it by a friend sharing it on Facebook - which you were checking out after checking your emails.  For 5.15 billion of us worldwide, our phones have become no less than our life support system as we rely on them for everything from doing our banking…

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Mobile App Analytics Platforms – Achieve Market Dominance

Everywhere you turn these days, someone is talking about mobile app analytics platforms. Analytics is “the systematic computational analysis of data or statistics,” or “information resulting from the systematic analysis of data or statistics,” according to Google’s online dictionary. While it might seem like a new idea, analytics has been around for a long time. When you were stopped in…

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How Mobile Analytics Work – the Ultimate FAQ

Everyone knows that a successful mobile app takes effort. Imagine knowing exactly in which direction you should take your app. Mobile analytics solutions can help you to do so. In this article, we answer questions such as: What exactly are mobile analytics? Isn’t it enough just to sell your app? Do you really need mobile analytics? If yes, which tools…

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