Top Tried and Tested Heatmap Tools for Web and Mobile Products

Heatmaps are a practical tool to know how your users navigate your product. As such, there are many heatmap tools out there. Is there an area of your app or website where your users tend to linger? Are they trying to push what they think is a button but isn’t? Are they ignoring a key element? Heatmaps answer these questions…

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Mobile App Heatmaps: How To Use Them

In-app analytics solutions like UXCam often boast of having heatmaps in their lineup of tools, but what are mobile app heatmaps, why are they such a great tool to have, and how can you start using them? Users today have a large variety of options for their mobile apps. Google Play alone has nearly 5 million apps. The Apple App Store has…

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How to Read a Heatmap: 5 Things You Have to Know

"All I know is that I know nothing." Nobody has to be as sophisticated as Socrates, yet one can't know everything about the users of your mobile app. Asymmetrical information is a big problem when you work on mobile apps. It's hard to know exactly what users are doing when they use your app. This can lead to lower conversion…

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