A blog about app User Experience, by UXCam
Detect Hidden User Frustrations
April 11, 2019 by Jonas KurzwegIntroduction In today’s digital economy, it is no longer enough for an organization to deliver merely a product or service. Every successful organization is in the business of delivering User Experience. User expectations have now changed, to an experience that’s intuitive, personalized, memorable and omnichannel. The stakes of not keeping up to this new expectation are high: One in three…
Top 11 Mobile App Analytics Tools 2020 (Updated)
May 24, 2020 by Jonas KurzwegWhen it comes to choosing the best mobile analytics tools for your app, it can be easy to become overwhelmed. There are so many vendors on the market and more are being added every day! According to a Harvard Business Review study, researchers found that “businesses that integrate multiple sources of customer and marketing data significantly outperform other companies (…)”. They…
5 Fantastic Remote Usability Testing Tools You Can Use Now
May 24, 2020 by Annemarie BufeThis is a difficult situation for everyone that conducts usability tests. You need to do your job, but usability tests in the field have become impossible. Fortunately, there are great remote usability testing tools on the market. However, here's what you want to avoid: Using awful remote usability testing tools. Instead of wasting 6 months with the wrong tool, take…
6 Cognitive Psychology Tips for UX Designers
May 20, 2020 by Daniela McVickerWhether you work on a finance app, an eCommerce platform, or a blog for your acquaintance, User Experience (UX) design principles matter for today’s audience. According to published statistics, 88% of users are less likely to return to a website after a bad user experience. Additionally, only 55% of companies conduct any form of UX testing, leaving a lot of…
How to Enhance UX Branding with Personalized Content
May 20, 2020 by Uwe DreissigackerEveryone wishes to have a strong brand – one that keeps satisfied customers returning long after their first interaction; A brand that promotes experiences that not only meet, but exceed, the expectations of users. However, not everyone realizes that such a brand is the result of tireless work and ingenuity. Not everyone appreciates the importance of the UX design process…
20+ Powerful UX Statistics To Impress Stakeholders
May 19, 2020 by Annemarie BufeUser Experience Statistics User Experience (UX) is as important for the success of your app as the content and functionality. Unfortunately, this aspect is often overlooked. The following UX statistics showcase the importance of the profession: Every $1 invested in UX results in a return of $100 (ROI = 9,900%)39% will stop engaging with content when the images won’t load…