A blog about app User Experience, by UXCam
App Analysis: Gorillas vs. Flink
June 3, 2021 by Ángela Gómez SánchezUX is crucial for the success of an app, which is why we’ve decided to review two competing companies that rely heavily on their apps: Gorillas and Flink. Gorillas & Flink For those not familiar with them, these are two q-commerce companies based in Berlin. Quick commerce is the next evolutionary step in e-commerce and delivery: Customers place orders that…
Mobile App Security: How to Make Sure that Your App Is Safe for Users
September 16, 2021 by Ben HartwigProperly securing your app is vital to protect users who choose to download it and expect a safe app. Apps that lack proper mobile app security can make the device vulnerable and subject users to breaches and identity theft. Additionally, your reputation and brand can suffer as a result of security gaps. Read on to learn more about how to…
5 Fantastic Remote Usability Testing Tools You Can Use Now
September 7, 2021 by Jonas KurzwegThe following is a difficult situation for everyone that conducts usability tests: You need to do your job, but usability studies on the field have become practically impossible to do. Fortunately, there are great remote usability testing tools on the market that connect you with testers. However, here's what you want to avoid: Getting stuck with awful testing tools. Instead…
How To Do a UX Competitor Analysis for Your Mobile App (FREE Template!)
September 3, 2021 by Marilyn WilkinsonA UX competitor analysis is one of the best ways to gain deeper insight into your industry, product and business. Done right, a UX competitor analysis will: Give you a better understanding of the competitive landscape. Provide actionable insights to guide your product strategy. Help you come up with new ideas on how to optimize your app and keep your…
App Analysis: IKEA vs. Wayfair
August 20, 2021 by Ángela Gómez SánchezAs part of the furniture retail industry, the IKEA and Wayfair apps present a whole new set of challenges. Customers are used to seeing the furniture and decor in person before purchasing, so the apps from these companies need to overcome this hurdle to prove effective. Every aspect of an app can be integral to its overall UX, from the…
Top 11 Mobile App Analytics Tools 2021 (Updated)
August 16, 2021 by Jonas KurzwegChoosing the best mobile analytics tool for your app can easily be overwhelming. After all, there are so many vendors on the market already, and more are being added every day! According to a Harvard Business Review study, researchers found that “businesses that integrate multiple sources of customer and marketing data significantly outperform other companies.” They also had dramatically higher total…