A blog about app User Experience, by UXCam

Detect Hidden User Frustrations

Introduction In today’s digital economy, it is no longer enough for an organization to deliver merely a product or service. Every successful organization is in the business of delivering User Experience. User expectations have now changed, to an experience that’s intuitive, personalized, memorable and omnichannel. The stakes of not keeping up to this new expectation are high: One in three…

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How to Manage Stakeholders as a Product Manager

As a Product Manager, you keep going back and forth between your customers, different teams in your organisation, and top management. When you figure out what problems your customers may be facing, you have to get all expertise from your customer support teams, engineering teams and sales teams, to come up with a solution for your customer’s problem. You try…

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Mastering Product Roadmaps

Have you ever planned a vacation trip? A company party? A meeting? You’ve probably written down where you have to be, at what time, and which deadlines you have to keep. A roadmap helps you to find your way from your current to your goal status. What is a product roadmap? A product roadmap is a plan that summarizes the…

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“Please Reconnect” – Offline UX in Mobile Apps

You know the situation: Waiting in the plane at a multiple hour long flight. Flight mode, no internet connection and you wish that you could do something productive like reading the latest news. Before boarding a plane, I always open NYTimes, Facebook or Twitter to download content. These apps have thought intensively about offline usability. I engage with these apps…

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The Solution to Use After Appsee’s Acquisition

You’ve heard it from Appsee itself, read it in the news or just came around this blog post and are wondering what I’m writing about. Appsee got acquired from ServiceNow recently. First of all, we congratulate the Appsee Team for taking this step. Part of the acquisition deal is that Appsee’s service will shut down and Appsee R&D team will…

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The Perfect Customer Journey Map

“...maximizing satisfaction with customer journeys has the potential not only to increase customer satisfaction by 20 percent but also to lift revenue by up to 15 percent while lowering the cost of serving customers by as much as 20 percent. ” - McKinsey What is a customer journey map? A customer journey map is a visual representation which helps you…

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