A blog about app User Experience, by UXCam
Detect Hidden User Frustrations
April 11, 2019 by Jonas KurzwegIntroduction In today’s digital economy, it is no longer enough for an organization to deliver merely a product or service. Every successful organization is in the business of delivering User Experience. User expectations have now changed, to an experience that’s intuitive, personalized, memorable and omnichannel. The stakes of not keeping up to this new expectation are high: One in three…
The Ultimate Guide to Mobile App KPIs in 2020
January 4, 2020 by Jonas KurzwegSo you’ve created an awesome mobile app. The design is perfectly intuitive and visually stunning. It works even better than you thought it would. In fact, you are starting to wonder how you ever lived without it. Naturally, you hope that your audience likes it as much as you do, or at least enough to generate some revenue! But how do…
Top 10 Mobile Analytics Tools 2020 (Updated)
January 2, 2020 by Jonas KurzwegWhen it comes to choosing the best mobile analytics tools for your app, it can be easy to become overwhelmed. There are so many on the market and more are being added every day! According to a Harvard Business Review study, researchers found that “businesses that integrate multiple sources of customer and marketing data significantly outperform other companies (…)”. They also…
User Recordings: The Full Guide
January 2, 2020 by Annemarie BufeLet's be honest. Here's the truth about working in product UX/UI:"Because every person knows what he likes, every person thinks he is an expert on user interfaces." - Paul Heckel But that's not how it works. Diving deep in the user's mind and figuring out the optimal user flow is not an easy task. That's why User Recordings have become…
How Evernote designs its fantastic Onboarding Flow
January 2, 2020 by Annemarie BufeDuring the last weeks I’ve published different articles about what onboarding is, how you can design it and why you should think user-centric. Now I want to take a closer look at the successfully designed onboarding flow of Evernote. Evernote uses a combination of all three types of onboarding I’ve explained in the article “How not to lose users during…
Mobile UX: The Complete Guide
January 2, 2020 by Annemarie BufeA great idea alone does not make for a great app. Mobile UX (=User Experience) and the design of your app are just as important for success. “...the average app loses 77% of its DAUs (editors note: daily active users) within the first 3 days after the install.” - Andrew Chen In order to decrease this number, you have to give…