PUBLISHED
21 January, 2024
Growth Marketing Manager
Product management is a dynamic force within the business and technology spheres.
To excel in the field of product management, it is essential for managers to continuously improve their skills, keep up with industry trends, and have the necessary knowledge to navigate the ever-changing landscape of product development and management.
Fortunately, there are plenty of free online product management courses available. This guide will explore the five best free product management courses online, enabling aspiring and seasoned product managers to bolster their skills and proficiency in this dynamic field.
UXCam's Mobile App Product Management Certification
LinkedIn’s Becoming a Product Manager: A Complete Guide
Udemy’s Product Management course
My Great Learning Product Management course
Simplilearn’s Product Management 101
Alison’s Understanding Product Management course
"Mastering Mobile App Product Management" is a deep dive into the A-to-Z of mobile app product management. It's not just a course; it's your roadmap to success.
This free course aims to empower you to:
Influence stakeholders with savvy decision-making.
Maximize results with minimal resources.
Quantitatively measure success and steer future growth.
Learn with frameworks from industry veterans.
Drawing upon interviews with seasoned professionals and case studies from top mobile app firms, this course offers a blend of theory and practical insights.
Explore the course details here:
"Setting Your Vision: The North Star Metric": Start with defining your app's ultimate objective, the pivotal goal driving your team's efforts. Learn to choose a goal that's clear, meaningful, and encapsulates your app's essence.
"Unearthing User Desires": Delve into the Discovery phase to uncover what your users truly seek. This segment focuses on asking insightful questions and deeply understanding your audience, crucial for creating a valuable and engaging app.
"User Insights Through Research": Dedicate time to user research, exploring various techniques to observe and understand user interactions with your app. Learn to select the most effective approach for your project.
"The Shape Up Approach: From Ideas to Execution": Investigate the Shape Up framework, mastering how to convert ideas into actionable plans within fixed timelines, ensuring your team has clarity and direction.
To discover more about our courses and enrollment details, visit the UXCam Academy here.
LinkedIn’s Becoming a Product Manager: A Complete Guide is a beginner-level course covering various product management aspects. It consists of 13 chapters and has a total duration of 10 hours and 58 minutes. At the time of writing, the course has an average rating of 4.7 out of 5 based on 5,439 ratings.
The instructors (Cole Mercer and Evan Kimbrell) cover a wide range of topics, including product lifecycle, agile and scrum processes, user requirements, market and competitive analysis, customer development, MVP experiments, solution design, metrics for product managers, project management, stakeholder engagement, and more.
While the course usually costs $44.99, you can complete the course using the free trial.
Udemy’s Product Management course enhances the skills needed to become an effective Product Manager and design successful products.
The course covers each phase of the product management life-cycle in detail, including tips for designing successful products, writing requirements effectively, releasing products to the market, and analyzing product sales metrics. Priya Arora, an Agile Coach and PMP-certified professional, created it.
The course is in English and has a rating of 4.2 out of 5, with 658 ratings of 9,675 students. It is free and includes 1.5 hours of video content.
Great Learning Academy’s comprehensive Product Management course covers all aspects of product management, including the product life cycle, marketing mix, and product management strategy. The course aims to provide learners with a deep understanding of the product management process and equip them with the skills to develop, launch, and maintain successful products.
Practical examples and case studies are included throughout the course to help learners apply their knowledge in real-world scenarios. By the end of the course, learners will have the necessary skills and knowledge to excel as product managers.
Simplilearn’s Product Management 101 is a free program designed for beginners. It covers the basics of product management, including topics such as the role of a Product Manager, their responsibilities, and the fundamentals of product management.
The course includes 1 hour of self-paced video lessons with 90 days of access.
Upon completion, learners receive a certificate. The skills that participants will learn include the fundamentals of product management, decision-making, and problem-solving. It suits Project Managers and Team Leads who want to learn about product management.
Alison’s free Understanding Product Management course is designed to provide learners with a comprehensive understanding of product development and management. It covers various aspects of product management, including concept development, pricing strategies, analysis of product and brand portfolios, and financial analysis.
The course is developed by Training Express, a specialist in business performance training, and it offers CPD accreditation upon completion. It consists of modules covering product management fundamentals and includes a final assessment.
Learners can expect to spend approximately 1.5 to 3 hours on this course.
Product management oversees every facet of a product's lifecycle—from conception to market positioning.
It’s a tough job that spans many disciplines and requires a tricky blend of soft skills, technical abilities, and know-how. Obviously, cultivating this set of skills is no small feat.
That’s why product management training is so important in preparing professionals for this crucial role. They teach participants about high-level concepts, tactics, and best practices as well as specifics like:
Mastering analytics tools (like UXCam)
Creating a product roadmap
Building user stories
Conducting market research
Maintaining product pipelines
Optimizing user engagement and retention
Gathering customer feedback
Product management training offers a window into dynamic market demands and consumer preference shifts. This knowledge empowers product managers to develop adaptive strategies that ensure their products remain relevant and competitive.
By staying ahead of the curve, you can align your products with market needs, enhancing their chances of success.
A robust product management foundation has a profound impact on sales strategies. Product managers can craft compelling sales arguments by comprehensively understanding customer behavior, demands, and trends. These arguments are rooted in data-driven insights, creating a powerful connection with potential buyers.
As a result, sales departments become more effective and efficient, elevating your products to new clientele and bolstering revenue generation.
Effective product management extends beyond innovation—it also encompasses internal cohesion. Training equips existing teams with refined knowledge and unifies them under standard practices and policies.
This internal harmony accelerates solution creation and minimizes the time and resources dedicated to hiring and onboarding new staff. By building upon an established foundation, your team can focus more on developing ingenious solutions that drive your mobile app growth journey.
These free online courses empower you with the knowledge to navigate the complexities of product development, user engagement, and market success. By incorporating insights from courses like those mentioned above, you can take your mobile app team's products to new heights.
Using mobile app analytics tools like UXCam for product management can help you better understand your user base and make more informed decisions regarding product development and marketing.
Get started with a 14-day free trial.
You might also be interested in these articles;
Practical guide to product management analytics
A practical guide to mobile app product management
Product management statistics: 20+ eye-opening insights
Top 12 product management tools
Product management and user experience - How to collaborate effectively
AUTHOR
Growth Marketing Manager
Ardent technophile exploring the world of mobile app product management at UXCam.
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