11 Essential Mobile SDKs That Will Improve Your App

Here's the good news if you're working on a mobile product: App installs are increasing worldwide. App Downloads Worldwide. Image Source It's always good to be in a growing market. The bad news: Competition is growing, too. Ca. 477 apps find their way into the app store every week. An important weapon in the constant fight against the competition are…

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User Recordings: The Full Guide

Let's be honest. Here's the truth about working in product UX/UI:"Because every person knows what he likes, every person thinks he is an expert on user interfaces." - Paul Heckel But that's not how it works. Diving deep in the user's mind and figuring out the optimal user flow is not an easy task. That's why User Recordings have become…

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Product Management Courses: Top 7 Platforms

The best way to advance your product management career is to develop yourself. But when you work 40+ hours per week, it is difficult to visit seminars, college courses or other further education programs. In this article I want to introduce you to the 7 best platforms for attending product management courses online. Advance your education and push your career.…

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Funnel Analysis: Ultimate Guide for Product Managers

You have had a unique idea. You transformed it into a product and now you’re sitting there wondering “well, what now?”. How do you bring the consumers in to turn your idea into profit?How do you increase your consumer retention? Well, no matter which of these questions you’re asking, an optimized conversion funnel analysis is critical for your product’s success.…

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How to Read a Heatmap: 5 Things to Consider

"All I know is that I know nothing." Nobody has to be as sophisticated as Socrates, yet one can't know everything about the users of your mobile app. Asymmetrical information is a big problem when working on mobile apps. It's hard to know exactly what users are doing when they use an app. This can lead to lower conversion rates.…

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