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5 Best Product Experience Software and Tools

PUBLISHED

24 April, 2024

Tope Longe
Tope Longe

Growth Marketing Manager

Product Experience software tools

Product teams often think about how users interact with their products—but it’s important that they’re also thinking about how those interactions:

  1. Make the user feel.

  2. Contribute to larger business goals, objectives, etc.

This kind of product experience analysis requires data, and that means you’re going to need a tool for collection and analysis. So, in this UXCam guide, we thought we’d give you our picks for the best product experience software on the market.

Let’s get started.

Top 5 best product experience software

  1. UXCam: Best for Mobile Product Experience Analysis

  2. Productboard: Best for Prioritizing Features & Fixes

  3. Qualtrics: Best for Collecting & Analyzing Feedback

  4. Gainsight: Best for Creating Personalized Experiences

  5. Pendo: Best for Enterprise-Level User Engagement

Now, let’s get a closer look at these tools!

UXCam

Best for Mobile Product Experience Analysis

UXCam is a user behavior analytics platform for mobile apps that helps product teams quickly (and reliably) zero in on PX improvements.

UXCam

Whether your ultimate goal is retention, conversion, engagement, or a mix of the three, UXCam can help you develop and validate hypotheses thanks to a combination of comprehensive data capture and manipulation features.

Tagless auto-capture stores every user interaction within your app. Dashboards, segments, heatmaps, and funnels help you identify trends. Session replays and event logs let you zoom in on individual experiences to uncover hidden insights.

Key features

  • Event Analytics: Capture every user interaction in real-time.

Embedded events analytics UXCam
  • Segments: Slice your data into meaningful groups to uncover patterns.

Segments behaviour
  • User Journeys: Visualize the paths different segments take from A to B to uncover friction points.

uxcam product screenshots app flow
  • Dashboards: Track progress over time and across app versions.

Google mobile app analytics dashboard
  • Heatmaps: Uncover usage patterns for different screens.

UXCam heatmap showing gesture data

Pricing

We offer a free plan that offers unlimited users 3,000 tracked sessions monthly—plus basic access to funnels, dashboards, and filters.

UXCam Plans and Pricing

Beyond that, we offer two fully-customizable paid plans—Growth and Scale. We can tailor just about everything to your needs—from data retention to integrations.

And if you want to try before you buy, we also offer a 14-day free trial of all paid features along with regular demos.

Pros & Cons

Pros

  • Free-forever plan is great for smaller teams & businesses.

  • Combines qualitative and quantitative data.

  • Feature-rich platform with deep analytics capabilities.

  • Easy to set up and use.

  • Custom data retention with paid plans.

Cons

  • No support available for free plans.

  • Integrations available only on higher-tier plans.

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Productboard

Best for Prioritizing Features & Fixes

Productboard is a product management tool with a pretty sizable list of features to make life easier for product managers.

Productboard

Regarding product experience, the tool mainly helps by simplifying how features and fixes are prioritized. Rather than getting sucked in by the loudest voice, product teams can build custom prioritization formulas that draw on user feedback data, customer sentiment, and other criteria to inform decisions.

Key features

  • Centralize Feedback: Gather customer requests from all over the web in one central place.

  • Prioritization Formulas: Prioritize features and fixes with custom formulas.

  • Release Planning: Visualize releases to plan ahead effectively with intelligent, shareable roadmaps.

Pricing

Productboard has three paid plans—Essentials ($20/user/month), Pro ($80/user/month), and Enterprise (custom).

If you want access to the features covered here, you’ll need to skip over Essentials. Pro will be a good fit for most teams, barring enterprise-level businesses.

Pros & Cons

Pros

  • Super easy to set up and use.

  • Tools for co-building with users.

  • Built-in analytics and insights.

Cons

  • Can be expensive for larger teams.

Qualtrics XM

Best for Collecting & Analyzing Feedback

Qualitrics is an experience management platform (hence the XM) that really shines as a tool for feedback collection and analysis.

Qualtrics

Through tools like a no-code intercept builder, on-page feedback capture, sentiment analysis, and NPS surveys, teams can quickly gather customer feedback. When it’s time to analyze, Qualtrics offers a powerful predictive engine that can generate insights for you.

Key features

  • No-Code Intercept Editor: Easily create on-page, in-app, email, and push surveys and forms.

  • Predictive Analytics: Powerful algorithms uncover insights from customer feedback.

  • Sentiment Analysis: Automatically segment reviews based on sentiment and content.

Pricing

You’ll need to reach out to sales for a quote.

Pros & Cons

Pros

  • Tons of feedback-generation tools.

  • Great documentation & support.

  • Powerful predictive engine.

Cons 

  • No free tier or public pricing.

Gainsight PX

Best for Onboarding & Feature Adoption

Gainsight PX is one of three tools in the Gainsight roster—and it offers a ton of great tools for streamlining your onboarding process and driving product adoption.

Gainsight

The main feature here is a WYSIWYG editor that you can use to create fully custom onboarding checklists, product tours, in-app guides, features documentation, and more. You can also use Gainsight PX’s analytics tools to push these assets out to the user segments who need them most through push notifications, email, SMS, and popups.

Key features

  • Omnichannel Engagement: Reach out to users through any channel with tailored onboarding experiences

  • Customizable Onboarding & Feature Adoption: Create custom onboarding checklists, product tours, and feature documentation

  • Insights & Analytics: Use analytics tools to track user engagement and push assets where needed.

Pricing

Gainsight PX does have a free trial, but you’ll need to request pricing for a quote.

Pros & Cons

Pros

  • Simple no-code editor.

  • Omnichannel engagement.

  • Insightful analytics tools.

Cons

  • Steep learning curve.

  • No publicly available pricing.

Pendo

Best for Enterprise-Level User Engagement

We’ve written about Pendo in-depth on the blog before, so we’ll keep this intro brief.

Pendo dashboard

Pendo is a popular user engagement platform used by enterprise-level companies thanks to its scalable tools for onboarding, feature adoption, analytics, and more.

Want to learn more about Pendo? Check out our comparison of Pendo and UXCam.

Key features

  • Onboarding & Feature Adoption: Create feature tours, how-to articles, and onboarding checklists to help users understand your product faster.

  • Insights & Analytics: Track user engagement with Pendo’s analytics tools and get insights into user behavior.

  • Feature Requests: Take feature requests, prioritize work, and keep users in the loop.

Pricing

Pendo has a free-forever plan that lets you track 500 MAUs and gives you access to basic analytics features.

Then there are three paid plans—Starter ($7,000/year), Growth (custom), and Portfolio (custom).

Starter is ideal for businesses with one mobile app—providing access to multiple Pendo features while lacking customer support and integrations. For near-full platform access (minus cross-platform user journeys), the Growth plan is a good option.

Pros & Cons

Pros

  • Great scalability for growing companies.

  • Free-forever plan with basic analytics.

  • Great user engagement tools.

Cons

  • Free plans lack customer support.

  • Paid plans are expensive.

Product experience - A refresher

We already have a guide to product experience on the blog, so we'll just hit you with the highlights here.

Product experience (PX) is similar to user experience (UX) in the sense that it examines the interaction between customers and products. However, PX goes further than UX—rather than focusing on the usability of a product alone, the goal is to understand how the product impacts the customer’s life and how to make it better.

And why should you care about PX?

There are a lot of very compelling reasons—too many to list in full here. That said, major benefits include:

  • More engaged customers

  • Better customer retention

  • Higher customer satisfaction levels

  • More positive brand perception

Now, let's look at some tools that can unlock those benefits.

Start quantifying product experience with UXCam

Keeping tabs on product experience through a dedicated tool set lends all kinds of benefits, from better retention to increased revenue.

With UXCam, you can flesh out your understanding of users' experiences with your product using a range of data points—both quantitative and qualitative. Develop hypotheses, test your ideas, and track your progress with the help of a powerful analytics suite.

Get started with a 14-day free trial and take UXCam for a test drive.

You might also be interested in these;

How To Improve Product Experience with UXCam

The Ultimate Guide To Understanding Product Experience

Product Management and User Experience - How to Collaborate Effectively

Understanding User Experience Management: The Ultimate Guide

12 Best Customer Analytics Tools and Software

AUTHOR

Tope Longe
Tope Longe

Growth Marketing Manager

Ardent technophile exploring the world of mobile app product management at UXCam.

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