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Top 5 Crazy Egg Alternatives for UX Insights

PUBLISHED

14 June, 2023

Tope Longe
Tope Longe

Growth Manager

Crazy Egg Alternatives

UX can be tough to get a handle on.

There are a ton of moving pieces that all need to fit together to create a successful user experience. And when it comes to analyzing the data generated from UX testing, it can be tricky to figure out what’s going on.

Thankfully, there are plenty of tools available to help make the process easier. One such tool is Crazy Egg—an analytics platform that helps you visualize your website's user behavior. While Crazy Egg can be incredibly helpful, it’s not the only option.

Here's our list of the best Crazy Egg alternatives for UX insights.

Top 5 best Crazy Egg alternatives

  1. UXCam: Best for Mobile UX Insights

  2. Kissmetrics: Best for Marketing Attribution

  3. Hotjar: Best for Qualitative Data

  4. Optimizely: Best for Web Experimentation

  5. Mouseflow: Best for Web-Based Friction Analytics

Let's get more in-depth.

UXCam

Best for Mobile Product Teams

UXCam

UXCam is a product analytics solution for mobile apps that helps product teams uncover the “whys” behind user behavior.

Whether you're looking for pain points and frustrations signals, running product experiments, or simply trying to understand how users are engaging with your app, UXCam has you covered with a suite of powerful tools.

Key features

  • Session Replays: View recordings of user sessions to quickly identify usability issues.

Sessions replay UXCam
  • Heatmaps: Get a visual representation of how users interact with your app, and uncover opportunities to improve the user experience.

product image - heatmaps
  • Crash Reports: See a big-picture view of where your app is crashing and freezing—and how it’s affecting users.

blog inline - kpis for cpos- crash report
  • User Journeys: Get visualizations of user journeys across various screens and events.

Dashboard with user journey
  • Funnels: Find out which steps in your onboarding process are causing the most friction.

kpis to measure onboarding - funnel

Pricing

UXCam has a free plan that allows unlimited users to track up to 3,000 sessions and one funnel monthly.

UXCam Plans and Pricing

We also offer two fully customizable paid plans (Growth and Enterprise) with higher tracked session limits, more funnels, and access to advanced features like custom data retention and event analytics.

Still on the fence? You can take UXCam for a test drive with our 14-day free trial.

Pros & Cons

Pros

  • Comprehensive analytics tools.

  • Intuitive at-a-glance dashboards.

  • Real-time insights.

  • Free-forever plan.

  • Generous free trial.

Cons

  • Free plan is limited.

G2 review of UXCam

Kissmetrics

Best for Marketing Attribution

Kissmetrics

Kissmetrics is a popular analytics platform for web (and to a lesser extent, mobile) applications.

It comes with a range of tools for digging into customer behavior, including cohorts and funnel analysis, along with some reporting features. That said, the tool really shines as a marketing attribution tool, allowing you to track source and campaign performance.

Key features

  • Multitouch Attribution: View the entire customer journey from the first touch to conversion.

  • Event Tracking: Track events that matter most to your business.

  • Real-time Reporting: Monitor key metrics in real time.

Pricing

Kissmetrics’ Silver ($299/month) allows for 10k tracked users, 3 user seats, 10 populations (i.e., segments), and one domain.

Want to track more domains, users, and populations? You can upgrade to either Gold ($499/month) or Enterprise (custom).

Pros & Cons

Pros

  • Easy to set up

  • Clear visualization of data

  • Robust integrations

Cons

  • High cost for small businesses.

  • No free plan.

Hotjar

Best for Qualitative Data

Hotjar

Qualitative data is a must when it comes to UX optimization—and Hotjar is a get tool to collect it. 

It allows you to create heatmaps and record user sessions, helping you understand better how customers interact with your site or app. The tool also has powerful survey and 1-on-1 interview capabilities that allow you to capture real-time feedback from visitors.

Key features

  • Surveys & 1-on-1 Interviews: See what real users are thinking with surveys and 1-on-1 interviews.

  • Heatmaps: Track user interactions and behavior with heatmaps.

  • Intuitive Visualizations: Make insights accessible to everyone with easy-to-understand visualizations.

Pricing

Hotjar has a basic free plan that allows you to track up to 35 sessions daily.

Beyond that, there are three paid plans—Plus (€32/month), Business (€80/month), and Scale (€171/month). The higher the tier, the more advanced features you have access to.

Pros & Cons

Pros

  • Generous free plan.

  • Surveys and 1-on-1 interviews.

  • Intuitive heatmaps.

Cons

  • Pricing is expensive for the amount of tracked sessions.

  • Can be difficult to set up initially.

Optimizely

Best for Web Experimentation

Optimizely

Optimizely is a digital experience platform with powerful tools for running experiments on websites and web apps.

The platform offers a visual editor that makes it easy to create and deploy experiments (like A/B tests and multi-variant tests) without needing coding knowledge. It also includes advanced analytics tools that let you measure the impact of your changes.

Key features

  • Advanced A/B Testing: Run complex A/B tests with exclusions groups, targeted audiences, and custom goals.

  • Data Management: Manage all your data in one place with a unified dashboard.

  • Personalization: Create personalized experiences for different groups based on experiment outcomes.

Pricing

You’ll need to request pricing for Optimizely’s Experiment suite.

Pros & Cons

Pros

  • Simple setup and deployment.

  • Data-driven insights.

  • Personalization capabilities.

Cons

  • Can be confusing to learn.

Mouseflow

Best for Web-Based Friction Analytics

Mouseflow

Mouseflow is an analytics tool with a powerful approach to identifying friction points.

With Mouseflow, all sessions are automatically given a Friction Score based on a range of criteria including page speed, interactions, errors, and more. This helps you quickly identify areas in your website that might need improvement.

Key features

  • Friction Score: Automatically generated scores that help you determine how well your website is performing.

  • Heatmaps: Heatmaps show you where people are clicking, scrolling, and entering text on each page of your website.

  • Attention Tracking: See exactly how much time people spend focused on each page of your website.

Pricing

Mouseflow has a free-forever plan that allows for up to 500 tracked sessions per month.

There are also five paid plans to choose from, ranging from Starter (€31/month) to Enterprise (custom). All features are available on each plan, so the main differentiating factors are limits and user seats.

Pros & Cons

Pros

  • Easy to install and set up.

  • Detailed friction analytics.

  • Clean, intuitive UI.

Cons

  • Low monthly tracking limits on the free plan

  • Tracking multiple websites is expensive.

Choosing the right alternative to Crazy Egg

Crazy Egg is a popular user experience and web analytics platform.

It helps visualize user behavior by creating heatmaps, scroll maps, confetti reports, recordings, and A/B tests. It’s fast, free to use (for basic features), and incredibly easy to set up—just add a piece of code, and you’re ready to go.

Why look for a Crazy Egg alternative?

Crazy Egg isn't a perfect tool—shocking, I know. Here are some areas where it struggles, according to G2 reviewers:

Ease of use

Crazy Egg scores a 7.4/10 for “ease of use”—far below the 8.6/10 average for competing tools.

Quality of support

Crazy Egg scores slightly better for “quality of customer support”, with a rating of 7.7./10. That said, the average for this category is 8.6/10.

Generate deeper UX insights with UXCam

Product teams are spoiled for choice these days with the number of UX optimization tools available. It’s easier than ever to make data-driven UX decisions that radically improve the user experience of your products and services.

At UXCam, we help mobile product teams optimize their user experience by providing detailed insights into exactly how users interact with their products. With a range of tools—from heatmaps and session replays to funnel analysis and user segmentation—UXCam gives you the power to make informed decisions.

Get started with a 14-day free trial and see for yourself!

AUTHOR

Tope Longe
Tope Longe

Growth Manager

Ardent technophile exploring the world of mobile app product management at UXCam.

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