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Fireside Chat & Webinar

Effectively tracking app KPIs and tearing down data silos with Costa Coffee

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Overview

Join our webinar & fireside chat to learn how to master analyzing complex mobile app data, without prior data analytics experience. Daniel Tomlinson, Senior Analytics Manager from Costa Coffee discusses how to align teams and democratize data with UXCam.

Challenges discussed

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Lack of qualitative user insights

Traditional analytics shows the “WHAT” leaving users guessing the “WHY” behind user behavior.

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Silos & team alignment challenges

Various departments use different analytics tools, and mobile app data is scattered.

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Increasing retention

New features & re-designs often don’t work as planned, and you are left with many “WHY”-s.

Solutions offered

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Behavior analysis from dashboards

Drill down to qualtiative user analytics directly, by using interactive dashboards.

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Dashboards for different teams

Track key product, engineering and UX design metrics in one place.

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Simple dashboard setup & sharing

Set up dashboards in minutes with our pre-configured widget library.

Speakers

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    Jennifer Morton

    Enterprise CSM Team Lead,
    UXCam
  • Profile Daniel

    Daniel Tomlinson

    Senior Manager - Global Digital Analytics,
    Costa Coffee

    Daniel has 10+ years of experience in digital analytics, and is currently leading Costa Coffee’s global analytics team.

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Thanks to UXCam, we had a real light-bulb moment that led us to the key bottleneck where users struggled the most.

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If something goes wrong within the app, UXCam is the first port of call to understand what's going on. It is an integral part of our launch and live ops strategy.

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Daniel Tomlinson Global Digital Analytics Manager

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