Mobile App Product Management Certification

Group 7996

This lesson discusses the importance of shaping in product development, and how to use the techniques of breadboarding and fat marker sketches to ideate and refine solutions.


Key takeaways:

  • Shaping is the process of defining and refining high-level aspects of a project with a group of senior team members before it's handed off to a team for development.

  • A well-defined scope helps to avoid scope creep, ensuring that efforts are focused and purposeful.

  • Breadboarding is a technique for mapping out the user's journey across an app by identifying places, affordances, and connections.

  • Fat marker sketches are a way to create a visual concept without getting bogged down by intricate details.

  • Both breadboarding and fat marker sketches can be used to explore multiple approaches to a problem and refine ideas quickly and efficiently.

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