Mobile App Product Management Certification

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This lesson introduces the Mobile App Product Management Certification Course, a comprehensive course designed to help both aspiring and experienced product managers succeed in the mobile app industry.

Key takeaways:

  • The course is based on expert interviews with successful mobile app product managers, so you'll be learning tried-and-true methods and insights that are specific to the unique challenges of mobile apps.

  • The course is divided into four main chapters: Plan, Discover, Deliver, and Measure, which represent the typical product management cycle.

By the end of the course, you'll know how to:

  • Align your organization behind a common goal using the North Star Metric Framework

  • Discover new opportunities for your mobile app through effective user research

  • Prioritize and ship features with the Shape Up Framework

  • Deploy features to your mobile app using progressive roll-outs

  • Establish an actionable reporting structure for tracking your mobile app's performance

The course will help you:

  • Circumvent the unique challenges of mobile app product management

  • Prioritize which features to build, and how to build them

  • Make decisions that will win over stakeholders

  • Deliver with limited resources, ensuring efficiency and effectiveness

  • Effectively measure your mobile app's success to guide future developments

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