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Top 8 Android Analytics Tools 2024

PUBLISHED

24 October, 2023

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Annemarie Bufe

Content Manager

android apps analytics

The Android app market is highly competitive. To position oneself well and gain a competitive edge, android app analytics solutions are essential.

They provide insights into the users’ behavior, uncover weaknesses, and allow you to deliver the best user experience.

android analytics stats

The general trend: Competition has increased in the last few years (Source: Statista)

Best Android Analytics Tools for mobile apps.

In one of our previous articles, we’ve already looked at the basics of mobile app analytics.

Comparing different mobile app analytics tools and choosing the best for your Android app is a time-intensive task.

There are a lot of android app analytics tools that provide different functions and have different pros and cons. We did the research for you.

To help you with your decision, we’ve done extensive research and found the 8 Best Android Analytics Tools for mobile apps.

Google Firebase Analytics

Platforms:

iOS / Android Analytics

Pricing:

Free / Paid (starts at $25/month)

Focus:

Google Firebase not only provides you with analytics capability but also provides infrastructure. It’s an all-in-one tool that also allows you to send push notifications and provides you with the mobile app version of Google Analytics.

firebase features

Pros

  • Provides an easy setup for Backend as a Service (BaaS) without having to maintain your own servers or speed effort scaling the app with a service cluster

  • Optimized for real-time apps

Cons

  • The free plan is small compared to competing products

  • Marketing tools are not very robust (though if you have a simple requirement, having one interface can be a plus)

UXCam App Analytics

UXCam app analytics usability testing tool

Platforms:

iOS / Android Analytics

Pricing:

Free / Paid

Focus:

UXCam is a solution that helps you to understand the behavior of mobile app users.

It helps to improve retention, improve app KPIs, and make product decisions with confidence.

The difference to other analytics tools is the focus on behavior (qualitative) analysis, rather than number (quantitative) analysis.

The feature set includes Session Replay, Heatmaps, User Analytics, Funnel Analytics, KPI Analytics, and more.

The #1 reason to use UXCam is simple: You don’t want to be blind.

“32 percent [of IT professionals] learn about application performance issues from end users” – ManageEngine

UXCam enables you to understand what users actually do inside your app.

In addition, UXCam is a reliable market leader in behavioral app analytics. The world’s best app makers, for example, OLX, TaskRabbit or NBC use UXCam.

Tracking Active Users in UXCam

Pros

  • Unresponsive gesture detector

  • Rage click detector

  • Qualitative android app analysis

  • Session Replay: See session replays of users using the app

  • Heatmap: Provides heatmaps for each screen

  • User journey analysis

  • Doesn’t require event instrumentation

Cons

  • Doesn’t integrate with Slack (only able to share data manually)

UXCam offers a trial with 100,000 free sessions and unlimited features. Claim yours now.

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Amplitude Android Analytics

Amplitude alternative analytics

Platform:

iOS / Android Analytics

Pricing:

Free (up to 10 million user actions per month) / Paid

Focus:

Amplitude’s biggest strength is generating automated reports.

Amplitude features

Pros

  • Intuitive web interface

  • Generous free plan: Free for up to 10 million user actions per month

  • Custom dashboard: Allows you to create a custom dashboard based on each department’s needs

  • Integration of Amazon Redshift

Cons

  • Doesn’t include notification features on product usage (which can be achieved with third-party tools)

Mixpanel

Mixpanel alternative android analytics

Platforms:

iOS / Android / Web Analytics

Pricing:

Free / Paid (starts at $999/year)

Focus:

One of the biggest strengths of Mixpanel is the ability to create and monitor funnels.

Mixpanel alternative features

Pros

  • Intuitive web interface for analysis

  • Live view: allows users to view the live activity of the users on your site

  • Behaviour messaging: allows you to send notifications on product usage

  • Automatic iOS event integration: allows you to set events through an online visual interface

  • Funnel feature

Cons

  • BaaS uses no-sql and although it has an advantage in scaling, it can be a disadvantage if you are managing large amounts of highly structured data

  • The analytics features are premature compared to Firebase and Amplitude

Flurry Android Analytics

Flurry alternative android analytics

Platforms:

iOS / Android / web

Pricing:

Free

Focus:

Flurry has a big advantage if you are on a budget: It is free. It also supports multiple apps at the same time.

Flurry alternative android analytics

Pros

  • Free

  • Extensive and detailed

  • Allows you to monetize your app or promote your app through ads

  • Allows you to compare your app’s metrics with benchmarks for that category

Cons

  • Depth of analysis is not as robust as other quantitative tools

  • It’s hard to identify errors

Countly

Countly alternative android analytics

Platforms:

iOS / Android / Web Analytics

Pricing:

Free / Paid

Focus:

Countly focuses on understanding customer journeys.

Countly analytics feature

Pros

  • Open source, allows to host on-premise

  • Broad platform coverage (SDK for 15+ platforms)

  • Easy to use

  • Track (sets of) events and use segmentation

Cons

  • The free community additions are limited in features

  • Works with a limited set of strict server requirements

Adobe Analytics

Adobe analytics alternative

Platforms:

iOS / Android Analytics

Pricing:

Paid

Focus:

Adobe Analytics is an enterprise solution that has a focus on customer and marketing analysis.

Adobe analytics alternative features

Pros

  • Custom implementation

  • Easy to build custom reports

Cons

  • Complex implementation requires third-party vendors

  • High entry price point

Localytics Android Analytics

Localytics Alternative android analytics

Platforms:

iOS / Android / Web Analytics

Pricing:

Free / Paid

Focus:

Localytics is an app analytics solution that focuses on marketers.

Localytics Alternative

Pros

  • Incorporates analytics tools and marketing tools together

  • Allows you to send push notifications to segments and individual users

  • Compare apps (with paid version)

Cons

  • Limited amount of correlations restricts the analysis that can be done

  • Lack of an external API

______________________________________________________

This concludes the list.

Start using UXCam for free in your android app right now.

FAQ

What’s Google Analytics for Android?

Google Analytics for Android is included in Google’s SDK “Google Firebase”

How do I use analytics for my Android App?

Choose your preferred analytics vendor(s). Then integrate the SDK of the vendor in your app.

It should be noted that most analytics vendors offer support for both Android and iOS.

Related Articles:

Top 11 Mobile App Analytics Tools for 2023 (updated)

Best iOS Crash Reporting Tools 2023

Appsee Alternative After the Acquisition

Mobile App Tracking: Best Tools 2023

A simple guide to mobile app UX Analysis (Infographic)

5 Best Session Replay Tools for Mobile Apps

4 key things that matter to find the right analytics tool for you

Mobile UX: What you should know

How to Solve App Usability Issues (Infographic)

“Please Reconnect” – Offline UX in Mobile Apps

AUTHOR

e0a77d45f2235500f6fb529673354877?s=150&d=identicon&r=g
Annemarie Bufe

Content Manager

Passionate hobby dancer. Working at UXCam.

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