Mobile App Tracking: Best Tools 2021
August 17, 2020 by Jonas KurzwegIf you're reading this, you're here because you need a get a better idea of how users use your app. This article will tell you which tools are the best to do so. What is Mobile App Tracking? Mobile app tracking refers to the process of capturing data points for mobile apps. These data points could be metrics like user…
Top Analytics SDKs 2021 (Pricing Included)
June 10, 2020 by Jonas KurzwegHere’s the truth: There’s not a single successful app on the app store that didn’t invest in a powerful SDK stack. Analytics SDKs, in particular, will help you to determine how people use your app. They enable you to find out which features are being used how much every day and help to identify how newly shipped features perform. If…
Top 8 Android Analytics Tools 2021
February 11, 2020 by Annemarie BufeThe Android app market is highly competitive. To position oneself well and gain a competitive edge, android app analytics solutions are essential. They provide insights into the users’ behavior, uncover weaknesses and allow you to deliver the best user experience. The general trend: Competition has increased in the last few years (Source: Statista) In one of our previous articles, we’ve…
How to Read a Heatmap: 5 Things You Have to Know
February 1, 2020 by Stefanie Hain"All I know is that I know nothing." Nobody has to be as sophisticated as Socrates, yet one can't know everything about the users of your mobile app. Asymmetrical information is a big problem when you work on mobile apps. It's hard to know exactly what users are doing when they use your app. This can lead to lower conversion…
UXCam is now an experience analytics solution
December 13, 2019 by Jonas KurzwegA decade is coming to an end. The end of the year is a good time to reflect. Let’s take a step back and look at how the progress that was made to help you deliver better app experiences. A holistic analytics solution UXCam has transformed into a complete solution to analyze user behavior. This means that you can start…