A blog about app User Experience, by UXCam

Mobile App Analytics Platforms – Achieve Market Dominance

Everywhere you turn these days, someone is talking about mobile app analytics platforms. Analytics is “the systematic computational analysis of data or statistics,” or “information resulting from the systematic analysis of data or statistics,” according to Google’s online dictionary. While it might seem like a new idea, analytics has been around for a long time. When you were stopped in…

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Mobile Marketing: Advantages and Disadvantages

Here's the uncomfortable truth about mobile apps: Building a great app is not enough.If you have a good idea, the competition is already close behind or even ahead of you.As a mobile app professional, you are constantly fighting against low traction and therefore low revenue.  Image SourceThere is a lot of money to be made in the mobile app market.…

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Product Management Courses: Top 7 Platforms

The best way to advance your product management career is to develop yourself. But when you work 40+ hours per week, it is difficult to visit seminars, college courses or other further education programs. In this article I want to introduce you to the 7 best platforms for attending product management courses online. Advance your education and push your career.…

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5 Ways to Boost In-App Engagement Metrics for 2020

In-app engagement metrics are the gold standard of the tech world. They are a befitting reflection of touch points that customers have with products and apps. So much so that in an ideal ecosystem, they often end up dictating the direction of technological development. As Steve Jobs puts it, “You’ve got to start with the customer experience and work back…

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The Ultimate Guide to Mobile App KPIs in 2020

So you’ve created an awesome mobile app. The design is perfectly intuitive and visually stunning. It works even better than you thought it would. In fact, you are starting to wonder how you ever lived without it. Naturally, you hope that your audience likes it as much as you do, or at least enough to generate some revenue! But how do…

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