A blog about app User Experience, by UXCam

9 Key Lessons from ‘The Elements of User onboarding’

Your product is the mountain that your user needs to climb. You’re the Sherpa. Show him how wonderful it is at the top, remove any roadblocks and get him there. Samuel Hullick, thought leader on user onboarding, uses this analogy in his book “The Elements of User Onboarding” to show you how to overcome those hurdles and help you to onboard your users successfully.…

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How to Follow the App Store Guidelines and Prevent Low Quality Apps

Did you ever get so frustrated with an app that you uninstalled it immediately? Frustration is an emotional state that a person reaches, when she/he can’t overcome an obstacle or achieve a goal. The term “user frustration” is used when the frustration is caused by a computer, smartphone or other technical device. If something frustrates the user, he won’t use…

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What is Product Management?

What is Product Management? Martin Eriksson defines product management as “the intersection between business, technology and user experience”. Source: Martin Eriksson Business - The product manager focuses on how to optimize the product and how to maximize the business value from this. To achieve this, he has to close the communication gap between developers, customers and business. UX - Product…

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How to optimize your website: Adaptive vs. Responsive Design

Life has been a lot easier before the invention of smartphones, tablets and laptops in every imaginable size - at least in terms of design and programming. There are different ways to optimize the design of a website for different screen sizes. A mobile-optimized website is important! Why? The usage of smartphones rose from 17% of adults who owned a…

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Detect Hidden User Frustrations

Introduction In today’s digital economy, it is no longer enough for an organization to deliver merely a product or service. Every successful organization is in the business of delivering User Experience. User expectations have now changed, to an experience that’s intuitive, personalized, memorable and omnichannel. The stakes of not keeping up to this new expectation are high: One in three…

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