A blog about app User Experience, by UXCam

The Perfect Customer Journey Map

“...maximizing satisfaction with customer journeys has the potential not only to increase customer satisfaction by 20 percent but also to lift revenue by up to 15 percent while lowering the cost of serving customers by as much as 20 percent. ” - McKinsey What is a customer journey map? A customer journey map is a visual representation which helps you…

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How to Identify User Frustration

You tap on a button and nothing happens. You try to open a new page but the loading time is frustrating slowly. User frustration occurs when a person can’t overcome an obstacle or achieve a goal. This means that your app isn’t working as your users expect or require. But worse, a significant proportion of users might have these problems…

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Top 6 Best App Development Agencies in Berlin

You have the next big app idea - but yet you lack the technical expertise. We did the research and are going to showcase the top app development agencies in Berlin. Before that, let’s find out what you should look out for when choosing an app development agency. How do you pick the right agency? There are three major points…

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9 Key Lessons from ‘The Elements of User onboarding’

Your product is the mountain that your user needs to climb. You’re the Sherpa. Show him how wonderful it is at the top, remove any roadblocks and get him there. Samuel Hullick, thought leader on user onboarding, uses this analogy in his book “The Elements of User Onboarding” to show you how to overcome those hurdles and help you to onboard your users successfully.…

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How to Follow the App Store Guidelines and Prevent Low Quality Apps

Did you ever get so frustrated with an app that you uninstalled it immediately? Frustration is an emotional state that a person reaches, when she/he can’t overcome an obstacle or achieve a goal. The term “user frustration” is used when the frustration is caused by a computer, smartphone or other technical device. If something frustrates the user, he won’t use…

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