A blog about app User Experience, by UXCam
App Personalization And How To Do It Right
April 18, 2018 by Jonas KurzwegIf you are not thinking about app personalization right now: You soon will. Personalization is the future. Two out of three companies believe in Personalization to improve their customer experience. Personalization helps you standout from the competition and build loyal customers. So let's not fall behind: In the following you will get to know what personalization is, how to use it…
Top 10 Analytics Tool for Mobile in 2019 (updated)
March 26, 2018 by Jonas KurzwegWhen it comes to choosing the right analytics tool/tools for your app, it can be easy to become overwhelmed. There are so many on the market and more being added every day! And did you know that according to a 2016 Harvard Business Review study, researchers found that “businesses that integrate multiple sources of customer and marketing data significantly outperform other…
5 UX Mistakes App Developers Unknowingly Commit
March 14, 2018 by Jonas KurzwegAre you happy with the UX of your app? Well, we all know that we as app developers never are 100% satisfied with our work - and that's a good thing! Only developers that strive for perfection will come close to it. This article may open your mind about some mistakes that you would never have recognized otherwise. Let's not…
2 Must-Know Ways to Use heatmaps to Improve mobile Apps
March 5, 2018 by KaiUsers today have a large variety of options when it comes to their mobile apps. The Google app market alone has around 2.8 million apps. The Apple app store has 2.2 million. With such a competitive market, knowing your audience and how they use your app is more important than ever. 88% of online users are less likely to return…
The Ultimate Guide to KPIs for Mobile Apps
December 6, 2017 by Jonas KurzwegSo you’ve created an awesome mobile app. The design is perfectly intuitive and visually stunning. It works even better than you thought it would. In fact, you are starting to wonder how you ever lived without it. You’re even starting to see some measurable results based on industry standard key performance indicators. Naturally, you hope that your audience likes it as much…