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Customer Journey Stages: The Complete Guide for Product Managers

Awareness What the user thinks: He knows that he has a problem, an issue. Nothing more, nothing less, and especially not what a solution could look like. What to do next as a Product Manager: Arouse the customer’s interest. Let him know that your product or company exists and give him the first information and let him get in touch with your...

August 22, 2018 by Annemarie Bufe