It’s the same spiel every year. Trends come and go, especially in the fast-moving mobile market. But it’s useful to know what’s coming up to stay ahead of the game. 2019 is almost over and it’s time to cast a cautious glance onto which trends are coming up for 2020 and beyond. I’ve done a lot of research and today I want to present to you my...

October 20, 2019 by Annemarie Bufe

Mobile Marketing Advantages There is no doubt that the success of many apps are built on paid ads. Mobile marketing can: Increase app installs Increase brand awareness Increase engagement rates Increase retention rates Sounds great – but if you don’t know what you’re doing, it’s very easy to overpay for ads. If the cost of the average install...

October 6, 2019 by Jonas Kurzweg

#1 Prodpad Pricing: starting from $99.00/month Platforms supported: web-based ProdPad offers a wide range of functionalities: roadmaps, kanban, idea management, collaboration, product portfolio and reviewing. Integrating different product development tools like JIRA, Trello, and Pivotal Tracker allows you to start with your existing data and...

September 26, 2019 by Annemarie Bufe

Put yourself in your customer’s shoes In order to begin examining the user experience, a CEO needs to place him or herself at the sharp end of the business – the position of the customer. The idea here is to try to see the brand from the customer’s viewpoint; particularly that of a brand new or potential customer. For this, we’ll also take a...

September 25, 2019 by Milosz Krasiński

What are Empathy Statements? Empathy is needed across all channels. But it’s challenging to build up an empathetic conversation when customers are lost in emotions, anger and frustration. Empathy statements are short phrases which help you to establish a connection to your customer. They show that you take your customer seriously and care...

September 22, 2019 by Annemarie Bufe

The last few months have been full of improvements for UXCam – and we are continuing to move in this direction to deliver you even more value. Today, we are excited to present you the brand new Funnel feature! What’s new? UXCam Funnels allows you to map user flows, find out where users drop off and make changes with confidence. When to use UXCam...

September 7, 2019 by Jonas Kurzweg

5 Pieces of Terrible Advice That New Product Managers Get Everybody has to start somewhere. As a new product manager, you ask experienced Product Managers what they focus on and what they avoid. You ask for experiences and tips. This is a good way to learn, but some of this advice can be bad. Neal Iyer describes 5 pieces of terrible advice...

September 4, 2019 by Annemarie Bufe

What is a digital product roadmap? A digital product roadmap is a plan that summarizes the vision, direction, priorities and progress of a product. Sure, today no one needs to write this down by hand. There exist a lot of tools to create digital product roadmaps. At the end of this article you’ll find a list with digitla product roadmap tools. A...

August 29, 2019 by Annemarie Bufe